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I am Lawrence Weber, a general lover of digital things, Head of Digital at Karmarama, FWA judge and writer, contributor to brand-e and a member of the IPA Digital Business Group.

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Thursday
Jul122012

MIMEISTHAI - THE WORLD'S FIRST SPOKEN-WORD TRENDING ENGINE

This is just lovely, a real Nice Digital Thing.

TEDX Sydney asked Clemenger BBDO how to spot and capture trends away from digital devices.

The solution?

Use lots of parabolic microphones to capture what people were saying at the conference and then make swirly trending data things out of it.

Big tick.

What is Mimeisthai? from James Théophane Jnr on Vimeo.

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  • Response
    The first trend engine can be express in the different ways. It deals with the new terminology for the main purpose for the everyone. It deals with the full of new project for the main purpose. This is known as the first variation of the other purpose.

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